Frase

Frase operates as a unified content intelligence platform combining SEO and Generative Engine Optimization. It uses an AI Agent with 80+ specialized skills to support every stage of content workflow—from SERP research and outline generation to drafting, optimization, and AI visibility tracking. It provides companies a single interface to craft content optimized for both traditional search and AI-driven discovery.

This eliminates tool fragmentation by replacing multiple platforms with integrated SEO research, real‑time dual scoring (for Google and AI engines), AI search tracking, and multi‑CMS publishing capabilities into one continuous loop of creation, optimization, and monitoring.

• AI Agent (80+ skills): Drives research, brief creation, drafting, and optimization—reducing manual handoffs and accelerating workflow. (Frase AI Agent integrated into core platform) (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• SEO & GEO Dual Scoring: Offers real‑time feedback optimizing for both Google rankings (SEO) and AI engine citations (GEO), enabling content to perform across search paradigms. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• AI Search Tracking: Monitors visibility across multiple AI platforms (e.g., ChatGPT, Perplexity, Claude, Gemini), empowering teams to measure AI discovery trends. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Programmatic SEO & Content Atomization: Supports large-scale content generation (100+ pages batches) with templated structures and auto-repurposing into social formats—maximizing output efficiency. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• CMS Integrations & Publishing: Direct publishing to WordPress, Webflow, Sanity, Wix, and FraseCMS along with performance monitoring—streamlining publication and optimization operations. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)

Frase is suited for these personas:

• Content Marketers & SEO Managers: Fits into workflows for strategizing, drafting, and optimizing SEO‑GEO content end‑to‑end using briefs, AI writing, and dual scoring in a unified tool.
• Freelancers & Solo Creators: Enables rapid, high‑quality content creation and outlines with minimal overhead and competitive pricing tiers starting at entry level.
• Small Agencies & In‑House Teams: Scales with user seats, collaborative workflows, branded voice governance, AI search tracking, and multi‑domain publishing for team-based operations.
• Enterprise Teams: Supports advanced needs—programmatic SEO, compliance governance, custom onboarding, API access—for large-scale, secure content operations.

User workflow in Frase follows a structured, verifiable path:

• Account setup: Sign up (trial available) and connect domains or CMS for publishing & tracking. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Initiate content: Choose to start with research or jump into content creation—both generate a structured brief. (<a href="https://docs.frase.io/content/creating-content?utmsource=openai" target="blank" rel="noopener noreferrer">docs.frase.io)
• Research & outline: Use SERP analysis, competitor breakdowns, topology maps, and topic clusters to build briefs and select content gaps. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Drafting: Apply AI to generate draft content in line with brand voice and term governance. Utilize in‑editor tools (40+ templates) for specific outputs (titles, meta, social). (<a href="https://www.frase.io/tools/ai-content-generator?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Optimization: Real‑time dual scoring (SEO + GEO) and topic coverage indicators enable live refinement. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Publish & monitor: Export or publish directly to connected CMS; monitor content health, decay, and AI visibility via alerts and dashboards. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)

Frase employs a tiered subscription model combined with pay‑as‑you‑go document purchase:

• Subscription tiers: Entry (Starter) tier provides limited user seats, content projects, and domains. Higher tiers (Professional/Scale) scale seats, project volume, AI tracking, and historical data. Enterprise offers custom features and governance. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Document credits: Rank‑Ready AI Documents (fully optimized articles) can be purchased standalone without a subscription; pricing per document falls with bundle size. (<a href="https://frase.io/pricing/?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)
• Free trial: Available (typically 7‑day) with full access; no credit card required before subscription. (<a href="https://www.frase.io/features?utmsource=openai" target="blank" rel="noopener noreferrer">frase.io)